by LSC Marketing Group | Aug 30, 2025 | Digital Marketing
How (and Why) You Should Use Email Marketing Automation Email has been a part of the mainstream since the 1990s. While not the most cutting edge approach to marketing, it continues to be an extremely effective, reliable and affordable way to reach and engage with...
by LSC Marketing Group | Jul 11, 2025 | Digital Marketing
In the world of email marketing, size isn’t the only thing that matters. While expanding your email audience is undeniably essential, the quality of that list plays a pivotal role in determining the success of your campaigns. Just as a gardener prunes a plant to...
by LSC Marketing Group | Feb 10, 2025 | Digital Marketing
Email marketing continues to be one of the most cost-effective and high-ROI marketing strategies, but in 2025, success is increasingly tied to the quality of your contact data. With inboxes more competitive than ever and regulations tightening, using inaccurate,...
by LSC Marketing Group | Jul 23, 2024 | Digital Marketing
Email usage grew dramatically from the 1980s and into the 90s, causing email marketing to skyrocket. Since then, email marketing strategies have greatly evolved and continue to be an effective digital marketing tool for any business. According to Mailchimp, 69% of...
by LSC Marketing Group | Jul 22, 2024 | Digital Marketing
In the ever-evolving landscape of B2B marketing, selecting the right channels to reach your target audience is crucial for success. While there are numerous options available, some channels have proven to be consistently effective in driving engagement, generating...
by LSC Marketing Group | Apr 2, 2024 | Digital Marketing
In today’s mobile, digital-focused world, consumers and business leaders alike expect a seamless brand experience across multiple channels, both online and offline. The best way for your business to take advantage of this expectation is a customer-centric...
