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How to Identify and Reach your Target Audience
How to identify and reach your target audience Once upon a time, identifying qualified leads was one of a marketers biggest challenges. A significant amount of time was spent both tracking down contact information for prospects, and blindly selling services to...
SEO Basics for Your Accounting Firm
How SEO (Search Engine Optimization) can help increase revenue for your firm Potential new clients are actively searching for tax guidance, bookkeeping services, payroll assistance, accounts payable/receivable, and more. When someone types these and other...
Direct Mail is Still a Powerful Marketing Tool
Tips For Putting A Modern Twist On This Classic Communication Outreach Method If you think direct mail has been around forever, you’re right! The first evidence of direct mail dates back to 1000 B.C. in Ancient Egypt when a landowner advertised on a piece of...
Top Five Digital Marketing Strategies for Small Businesses
Our daily life is powered by the internet For most business owners - embracing the power of digital marketing and building a strong online presence are absolutely imperative for growth and success. To successfully engage with existing clients and prospects, a...
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